Find out the latest progress and updates for this area of the project as well as keep up to date with the latest news
Plymouth City Council wants to evolve from a traditional style landowner to a supportive curator of spaces enabling communities to be proactive supporters. Jointly we will then be able to design a new model of stewardship over the Green Estate.
We will do this through:
- Developing wider and stronger partnerships with the community, voluntary and social enterprise sector.
- Improving communications
- Improving the use of digital technology and data
Throughout this project we will look to do the following:
Community and Social Enterprise
Understand, develop and pilot new approaches to working with local communities to improve and encourage relationships with the green estate
Build capacity within the community through a systems leadership approach, training and community volunteering programmes
The Council to evolve from a traditional style landowner to a supportive curator - where along with the community we can jointly foster a new model of stewardship across the green estate
Communications
Improve the way we communicate with our audience through various mediums including social media and face to face onsite interactions
Research and engage in new innovative communication approaches
Reach new users, understand what information people want; to enable them to engage in the green estate and understand any barriers to this, through approaches including appreciative inquiry and sentiment analysis.
Identify any gaps in the Council's current communications and piloting ways to bridge those gaps
Enable staff on all levels to feed in to the communication of our work around the city – including posting to social media, talking to the general public, gathering insight and data onsite. This may include upskilling and the availability of tech.
Data and Tech
We will build on existing data around usage, attitudes and perceptions of parks and our services, to gather a baseline. The data will identify gaps in usage and help inform particular groups that should be a focus for the project
Design creative and engaging ways to visualise parks data on our various media outlets
Identifying more effective ways to engage people through digital technology and data sharing